The company now has more than 16,226 branches worldwide, including 11,434 in the United States of America and more than 172,000 employees in all of its branches.
Starbucks now offers many hot and cold drinks, including mocha, espresso, American coffee, chocolate, vanilla and cream, caramel and others.
And don't forget the sweets and sandwiches that Starbucks offers in all its branches all over the world.
Intellectual Property
The name
The name Starbucks comes from the Starbuck character from Herman Melville's classic novel Moby Dick, which was published in 1851 AD, and which revolves around the sea.
Starbuck, the first companion of Captain (Ahab) on the ship, loved coffee very much.
The First Coffee Shop
The first Starbucks Café opened in the historic Pike Place market in Seattle in 1971 AD.
The cafe was established by two Seattle University professors and writer and the cafe sold high-quality coffee and tea beans.
The Logo
Concerning the logo, it is derived from a sixteenth-century Norwegian drawing that represents the mermaid - that is, a nymph - with two tails carved on a piece of wood, and this drawing was adopted surrounded in a circle - in the name of the original company - coffee, tea and spices (Starbucks).
The logo was chosen with The company was launched in 1971 and the founders wanted the logo to reflect the historical relationship between coffee dealers and sailing.
Starbucks In The Middle East
Starbucks has been in the Middle East since 1999.
The company initially signed an exclusive concession agreement with Bahrain's Jawad Trading Company.
The first Starbucks coffee shop opened in Sharq Market - Kuwait in 1999.
Currently, Alshaya operates more than 500 Starbucks coffee shops throughout the Middle East region including Bahrain, Kuwait, Saudi Arabia, Emirates, Iraq, Lebanon, Jordan, Qatar, Oman and Egypt.
Listed On The Stock Market
Starbucks was listed on the Nasdaq Stock Exchange in 1992, and opened its first cafe internationally in Japan in 1996, and there are currently more than 7,000,000 shareholders who own Starbucks.
Global Presence
Although Starbucks has its roots in the United States, it has opened a global company through 16,785 branches in 49 countries around the world and the number of employees is approximately 160,000.
Controversy
Selling Prices In China
In October 2013, China Central Television broadcast an unexpected profit report at Chinese Starbucks restaurants.
A report told reporters that the price comparison of Starbucks Latte (354 ml) coffee in Beijing, Chicago, London and Bombay showed that the price in Beijing was the highest and in Bombay the cheapest.
She said that the latte costs 4 yuan (0.67 US dollars) but the selling price is 27 yuan (4.5 US dollars), so the profit margin for Starbucks in China is higher than in other countries.
Sources
- wikipedia.org
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